WhatsApp Chatbot for eCommerce: 11 Use Cases, Examples & Advantage

If you have a site search, look at the queries that customers are searching for. These may give you insights into the type of information that your customers are seeking. They can outsource routine tasks and focus on personalized customer service. It also means that customers will always have someone (or something) on the other end of a chat window.

REVE Chat is well known for its visual chatbot platform that benefits small businesses as well as enterprises to build their bot across their use cases. Building a chatbot for the eCommerce industry can boost customer experience because customers can get the necessary help at any moment, exactly when they need it. Not only do chatbots in eCommerce enable companies to improve customer support, but they also have the potential to streamline many other interactions between companies and their customers. One of the successful eCommerce Chatbot examples like Ochatbot supports online businesses as LeadBots, support chatbots, and eCommerce chatbots.

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Friendly and helpful service providers can please consumers and increase their positive perception of the service quality (Chen et al., 2012). In previous research on consumers’ acceptance of robots, users gave high ratings on the effects of friendliness and trust (Fridin and Belokopytov, 2014). When interacting with the text-based chatbots, rigid or indifferent responses from the chatbot will result in consumer pushback.

Page targeting is an efficient way to encourage the customers to buy the service/product of an e-commerce website. Chatbots develop good customer relationships by understanding customer expectations and allowing them to take action. Online shoppers will take the action on the page with the chatbots’ triggers.

Where can you use ecommerce chatbots?

On the other hand, a friendly manner will positively impact consumers’ moods and perceptions of the store and brands (Tsai and Huang, 2002). Leveraging conversational AI solutions for eCommerce helps to engage customers round the clock and provide immediate answers to their common queries. REVE Chat offers the best customer service chatbot platform for eCommerce businesses. Your online business should make the customers realize what they need, and an AI chatbot helps your customers find them effortlessly. With targeted questions, chatbots can outpace your customer service team.

The other major benefit Perfecto noticed was that chatbots allowed them to capitalize on leads at the most opportune time. To help you see if there are opportunities for your organization to use chatbots, we found 10 case studies of companies that used them successfully. We’ll show you what they did, how they did it, and where you can go to see the full case study. Tech-focused publications like TechCrunch, Wired, and Forbes often cover emerging technologies, including AI chatbots. These sources can provide insights into the latest developments and innovations in the field.

Chatbot Benefit #5: 24/7 Customer Service

But think about the number of people you’d require to stay on top of all customer conversations, across platforms. This especially holds true now that most shopping has gone online and there is a lack of touch and feel of a product before making a purchase. Chatbots could link themselves to Customer Rewards Accounts, making it much easier for the customers to access their reward points. The bot could even send customers offers tailor-made to their preferences.

Real-time conversational analytics has emerged as the new paradigm, as more and more customers are using E-commerce chatbots to interact with brands. A chatbot, without being intrusive, can push notifications about new product releases and offers, keeping the customer’s preferences in mind. E-commerce chatbots can also be used to broadcast messages and create tailored campaigns for every user. As a startup in the fresh new space of social commerce, the brand wanted to engage its growing user base with chatbots that would enable multiple customers to place orders at once. They needed an intelligent solution to handle their volumes and give customers a delightful experience. In this highly-competitive E-commerce landscape, companies need to always be one step ahead to forge a stronger, more relevant connection with their customers.

Imagine your website visitor entering your website without having a clear idea about what to buy. Your casual website visitor needs a shopping assistant to guide them through your products. Advanced chatbot technology talks with the customers like a human and helps them find products.

Also, by providing instant assistance, they can increase the likelihood of a sale if customers have a question about a product. It asks targetted questions and users just need to click the option they’re interested in, and even specify how often they want to receive stories. This ‘18-year-old from Leeds, UK’ is full of jokes, general chit-chat and even opinions about current affairs. Her responses are witty, cheeky and often pretty well-informed… for a robot.

Engaging multiple users and collecting customer data through conversation is a piece of cake with the Botsify eCommerce chatbot. Kik chatbot is a messenger bot that engages and answers the questions of customers as quickly as possible. Sephora also uses this chatbot in addition to Sephora Virtual assistant to understand customers’ needs.

Chatbots have become popular as one of the ecommerce trends for businesses to follow. A recent Business Insider Intelligence report predicts that global retail spending via chatbots will reach $142 billion by 2024. Sometime after the purchase, your chatbot could reach out to the customer asking for feedback and reviews. Since the request is conversational, the user may be more inclined to give a good review. Chatbots for e-commerce can identify the products & services that your customers are interested in. Keeping these in mind, the bots can recommend higher quality products that would serve the customer better.

Read our in-depth article that covers all aspects of how to create a chatbot. Like BabyCenter, Good Spa Guide was looking for an alternative to their email list. They used ubisend to design a Messenger bot that functions a lot like Amtrak’s “Ask Julie” bot. It basically provides a more conversational way to navigate the website—but without actually being on the website. BabyCenter is one of the most trusted pregnancy websites out there (seriously, I’ve seen my wife’s OBGYN check this site during appointments).

If you’re brainstorming trying to find the perfect chatbot marketing strategy and feel stuck – then it’s time to get back to the basics. Then write a quick post on social media that leads users to the Manychat landing page that you’ve created. Manychat is a great bot platform that has some really unique features and capabilities for marketers – like chatbot landing pages, popups, analytics, and much more. Manychat is not only my favorite bot platform but is also one of the best eCommerce chatbot tools available (and I don’t say that lightly).

The platform works with almost 600 international brands (that includes Nike, Swarovski, Under Armour, ASOS and TopShop, to name a few) and offer consultancy within more than 50 product categories. The uniqueness of this solution lies in the fact that it’s driven by the customer’s needs and not by potential profits from manipulating positioning of brands. Stella, the Sanuker’s chatbot solution Toyota used, collected the preferences of her interlocutor over a pleasant chat conversation. In the next step, based on details gathered by the bot, users were assigned to appropriate sales team members on the live chat. And at the end, those conversations led to such actions as brochures enquiries or scheduling test drives. If you’ve ever visited the Sephora store (online or offline), you have probably been overwhelmed by the huge variety of products.

In fact, business leaders, as reported by Forbes, claim that chatbots increased sales by 67%. Traditional websites treat these searches as separate interactions, leading to a disjointed experience. Artificial intelligence with generative capabilities can improve this by learning user preferences while they shop.

The objective of eBay Canada was to engage in dialogue with a specific group of users who had shown particular interest in eBay Canada’s offerings. The company wanted to provide them with “exclusive insights” about holiday events through an enjoyable, “personalized” deals experience during the 12 days of Christmas. Instead of developing a new Generative AI chatbot from scratch, Master of Code Global recommends enhancing an existing bot (if you have one) with this technology.

• CARS24 is a technology-led company leading the industry in the trade of used cars.
• HelloFresh’s chatbot, Freddy, is used as a customer support bot to cut wait times for customers.
• Let’s say you want to have a fitness business, then you can buy a template that will have all the features and capabilities you need.
• If you create a bot persona, customers will feel like they are talking to a live agent.

Read more about https://www.metadialog.com/ here.